Visual thinking in service design: a beginner’s guide to journey mapping
Session type:
Workshop
Presented by:
Gemma Honour
Thrivve Partners
Session time:
05 Nov 11:30 — 13:00
Session duration:
90 minutes
About the session
Theme: Service Design and Visual Technique
Curious about service design but not sure where to start? Love solving problems through sketching and visuals?
This fun, interactive workshop will guide participants step by step through using journey mapping - a powerful, visual tool to understand customer experience, identify opportunities and improve services.
You’ll learn the fundamentals of service design, the anatomy of a journey map and how to use simple drawings to communicate complex experiences.
Whether you're an absolute beginner or a facilitator looking to add new tools to your kit, this hands-on session will unlock your confidence to use visuals in your work - no artistic skill required!
Participant takeaways
- Create your own journey map
- Develop a visual vocabulary
- Gain practical skills you can apply immediately in your teams or with clients
This session:
- Includes interaction
- Has a number cap: 50 participants